“Good design is transparent. It’s so good you can’t see it. You never thought to question it. It just was, is, it.” —Fox

Justin Fox was born in 1975 in Sydney, Australia. He graduated with a Bachelor of Design from the University of New Sales Wales, College of Fine Arts in 1996. The last year of the course integrated a whole year internship program which he spent at Bold Entertainment Technologies. “I was designing and developing web sites and cd-roms. I then spent a year at Australian Business Theatre (ABT), a communications company based in Melbourne, Sydney and Singapore,” states Justin. While at ABT, he was the main designer and developer of cd-rom interactives including speaker supports, laptop presenters, kiosks and stand alone cd-roms.

Justin designed and talked his way into work overload and was freelancing for a few design companies at a time. “I started sub contracting other designers. The next step was inevitable. I founded DFM Design Fix Media in late 97, my own design business. Myself and my partner Caryn Gillespie ran DFM for 3 years providing high-end print, multimedia and corporate identity design services with a focus on web design.”

DFM was shut down early this year and he was accepted a position as Head of Design of Animal Logic's new interactive division but soon resigned to launch the Australian INfront. A collaborative project space and launch pad to Australia's best online designers, artists, design companies and other related web sites.